After I disconnected Airtel Broadband Services, I decided to go ahead with BSNL Broadband (BB) though I was not completely convinced on service quality part….i searched their website for BB plans and was quite impressed with complete details corresponding to each postpaid plan on their website… I finalized BBG FN Combo 600 as it is one of their best selling plan for home use…Key advantages are upto 2 Mbps speed, 250 Local + National Mins free, 2.5 GB usage free per month, unlimited free usage from 12 AM to 8 AM & Last but not the least, most imp among all "BSNL Postpaid Landline bill is ... Read More
Airtel Broadband – Just avoid it !!!
Some time back when i shifted to my new residence, I was searching for reliable broadband (BB) service provider….I explored Reliance, Tata, YOU, Tikona, Railtel & Airtel…i kept BSNL out of research as i remembered my horrible service experience with BSNL during my childhood days, some 20 years ago...Those days any complaint resolution used to take 15-20 days + 50 Rs as Chai Paani (Another name for bribe in North India)….Anyways Post research i found that YOU, Tata & Tikona don’t provide service in my apartment & Reliance Broadband through wireless was BIG NO from all users…. I was ... Read More
The Real Truth Behind SALE !!!
Today when we go to any Mall or Shop, 1st thing which we check is whether there is some sale going on or not...From last year or so i am observing that Sale is now a permanent affair throughout the year across all retail outlets...SALE is most potent tool used by Markeeters to attact customer and survive in business but what is the real truth behind SALE?...Though buying from SALE gives us mental satisfaction that we got good discount….But we fail to check, whether we are getting real discounts or customer is being fooled. Some years back during my college days i remember, we used to wait for ... Read More
Income Tax – A Myopic View
Today was Budget day...Million of Salaried Indians were glued to TV, Websites etc just to know if any changes proposed in Income Tax Slabs...A Carot is given to this unfortunate lot (Salaried Class)..Now u must be wondering why this class is unfortunate, reason being for Salaried class Income Tax is mandatorily deducted at source (TDS). To understand better let me share some facts India has population of 117 Cr, Only 3 Cr people pay tax in india and majority falls between tax bracket of 3 Lac to 5 Lac (Income bracket). As per some estimates approx 26% people are BPL (Below Poverty Line) in ... Read More
Dream Home Vs Gold – Productive Vs Non Productive asset
Indians are basically mad about or fond of following Four 1. Increasing Population (India’s population is proof of same) 2. Cricket 3. Movies 4. Last but not the least the craze for Gold (Simply check out qty of gold with few of ur frnds/relatives) Gold and Property are 2 most preferred investments mode for Indians with Gold being at No. 1 position…Most of the times, people are confused between Dream Home Vs Gold…Recently one of my friend asked same question to me which put me in confusion then after lot of research and analysis my conclusion is, though Gold act as potent tool/hedge ... Read More
Gift Coupons / Gift Vouchers – A Marketing Gimmick
How u feel, when u r being cheated smartly under ur nose? It’s a mixed bag feeling i.e. you feel “Hmmm… I feel i am very smart but someone is smarter than me and I should learn from him” and at the same time you feel being duped…To experience these mixed emotions, all u need to do is just buy GIFT COUPONS / GIFT VOUCHERS offered by various stores and malls. Whenever u enter any mall or outlet, u can see lot of visibility though Danglers, Posters etc on Gift Coupons especially near the payment counter …In 100% cases, the objective of this communication is to create emotional connect with ... Read More